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Column|Deepak Kumar: 'Endgame casts its Inevitable Magic on Indian Cinema & the Ad World!'

13 May 2019

As the 'Avengers: Endgame' changes the game in India, read how the finale of the super-franchise boosted advertisers like no Hollywood movie has ever done before. Read the full article by Deepak Kumar, Senior Vice President - Ambient OOH on: 

http://www.adageindia.in/marketing/avengers-endgame-casting-its-inevitable-magic-on-indian-cinema-and-advertising-world/articleshow/69206852.cms

Avengers: Endgame – Casting its Inevitable Magic on Indian Cinema and Advertising World

www.adageindia.in

Highlights:Little did we realize that a Hollywood movie will challenge Bollywood movies on its own home screenOver 90 brands played their ads during the screening

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