McCann’s ‘Dancing Letters’ secure two shortlists while Kinetic’s ‘Mukhota’ also makes the cut. Earlier, Taproot Dentsu had secured shortlist for ‘Everything works better in outdoor’ campaign
Clio Awards 2016 has announced the complete list of shortlisted entries where Indian agencies have secured a total of four shortlists. McCann Worldgroup India’s ‘The Dancing Letters’ have been shortlisted in two categories while Kinetic Worldwide India’s ‘Work In India’ has also made the cut. Earlier, Taproot Dentsu had secured shortlist for ‘Everything works better in outdoor’ campaign.
‘The Dancing Letters’ designed by McCann for Maharashtra Dyslexia Association secured two shortlists in Editorial and Direct Marketing categories under Brand Design.
‘Mukhota – Life Saving Mask’ designed by Kinetic for ‘Work In India’ was shortlisted in Electronics & Home Entertainment category under Product Design.