MUMBAI: iProspect India, a digital agency from Dentsu Aegis Network, has appointed Soham Bhagnari as associate vice president of business development.
Bhagnari will drive business expansion across the West region, operating out of Mumbai and reporting to executive vice president of operations Brijesh Munyal.
Bhagnari's 10-year industry experience is expected to augment the company's development strategy. Moreover, it will boost efforts of winning digital mandates from sectors that go beyond the company's forte and venture into new business territories.
Prior to iProspect India, Bhagnari has worked with Clique for five years as director of digital and GroupM's Mindshare in Mumbai. Before shifting base to Mumbai, he spent the first four years of his career in Dubai, with stints at Wunderman and the Omnicom Group. In the past, he has worked across varied sectors such as banking, education, auto, entertainment, luggage and web publications.
iProspect India CEO Vivek Bhargava said, "We're absolutely thrilled to have Soham join the iProspect family. He's poised to play an integral role in our overall business growth plans and his high proficiency is sure to add immense value to the organisation. I'm positive that he will work hand in glove with rest of the leadership and reap great results, his experience beyond the Indian market is icing on the cake. We're geared up to scale, especially in terms of the numbers and nature of our clientele—this is the start of exciting times ahead."
Bhagnari said, "I'm delighted to start my new innings at iProspect India and look forward to working with some of the top minds in the industry. I love new challenges—it's what keeps me going. I hope to consistently deliver digital creative solutions that are loved by brands and audiences alike. We've started taking steps in the right direction by building and investing in capabilities like video storytelling, content and creative to complement our existing performance and media buying capabilities. The larger picture is to make them cornerstones of our growth! After spending over 10 years in various facets of a continuously evolving medium, I understand the demands of the industry and its penchant for change."