Brand News

Rentomojo brings on board Dentsu Webchutney as its digital agency

02/12/2016

The agency’s Bangalore team will handle the account

Rentomojo, a portal that runs furniture and appliances rental service, has appointed Dentsu Webchutney as its digital agency. The agency’s Bangalore team will handle the brand’s social media, digital content, video, and acquisition programs.

Geetansh Bamania, founder, Rentomojo, said, “Rentomojo is building a category and in this process, connecting with our audience and engagement is the prime objective. It's imperative to not just talk but also to listen to our audience. We look forward to establishing communication pegs in an interesting way that connects with the audience – something that Dentsu Webchutney was able to showcase during their introduction with us. We are confident that together, we will create great work.”

Gautam Reghunath, senior vice president and branch head, Dentsu Webchutney Bangalore added, “Rentomojo and the growing rental economy excite us a lot. Consumer behaviour in this category is very counterintuitive from the typical consumption culture and the concept of owning one’s own. We’re thrilled at the opportunity to helping establish Rentomojo as a key player in the space. We have great admiration for Geetansh and his team’s vision and in a space as short-lived as digital, we’re two teams now working as one - ready to roll good, effective ideas when they strike.”

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