Brand News

Campaign South Asia AOY 2016: Mindshare, Ogilvy win top honours

01/12/2016

Ashish Bhasin retains 'South Asia Agency Head of the Year' title, as does Josy Paul in the 'South Asia Creative of the Year' category; MullenLowe Lintas Group is 'India Creative Agency of the Year' again

Mindshare India won the 'South Asia Media Agency of the Year' and 'South Asia Digital Agency of the Year' accolades at the Campaign South Asia Agency of the Year 2016 awards held in Mumbai on 30 November. Mindshare also won Gold in the 'India Media Agency of the Year' and 'Rest of South Asia Media Agency of the Year' categories. The agency's Pakistan and Sri Lanka offices won Gold in the 'Pakistan Digital Agency of the Year' and 'Rest of South Asia Digital Agency of the Year' categories too.

Ogilvy & Mather bagged the 'South Asia Creative Agency of the Year' as it won Silver in the 'India Creative Agency of the Year' and 'Pakistan Creative Agency of the Year' categories, besides Bronze in the 'Rest of South Asia Creative Agency of the Year' category.

MullenLowe Lintas Group won Gold in the 'India Creative Agency of the Year' while BBDO bagged Gold in the same category for Pakistan. Leo Burnett Solutions Inc. won Gold in the same category for Rest of South Asia.

Isobar bagged Gold in the 'India Digital Agency of the Year' category.

OMD won Gold in the 'Pakistan Media Agency of the Year' category.

In the 'South Asia Independent of the Year' category, Famous Innovations retained its Gold from last year. Adfactors PR won Gold in the 'South Asia PR Agency of the Year' category and McCann Health did so in the 'South Asia Specialist Agency of the Year' category.

In the people categories, Ashish Bhasin of Dentsu Aegis Network South Asia retained the 'South Asia Agency Head of the Year' accolade as did BBDO's Josy Paul as the 'South Asia Creative of the Year'.

Full list of winners:

AGENCY CATEGORIES

India Creative Agency of the Year:

  • Gold: MullenLowe Lintas Group, India
  • Silver: Ogilvy India
  • Bronze: J. Walter Thompson India

Pakistan Creative Agency of the Year:

  • Gold: BBDO Pakista
  • Silver: Ogilvy & Mather Pakistan
  • Bronze: Spectrum Y&R

Rest of South Asia Creative Agency of the Year:

  • Gold: Leo Burnett Solutions Inc.
  • Silver: TBWA\Sri Lanka
  • Bronze: Ogilvy & Mather Sri Lanka

South Asia Creative Agency of the Year:

  • Winner: Ogilvy & Mather

India Media Agency of the Year:

  • Gold: Mindshare India
  • Silver: LODESTAR UM INDIA
  • Bronze: PHD India

Pakistan Media Agency of the Year:

  • Gold: OMD Pakistan
  • Silver: PHD Pakistan

Rest of South Asia Media Agency of the Year:

  • Gold: Mindshare Sri Lanka
  • Silver: Mindshare Bangladesh
  • Bronze: MEC Bangladesh

South Asia Media Agency of the Year:

  • Winner: Mindshare

India Digital Agency of the Year:

  • Gold: Isobar India
  • Silver: Dentsu Webchutney
  • Bronze: ibs

Pakistan Digital Agency of the Year:

  • Gold: Mindshare Pakistan
  • Silver: OgilvyOne Pakistan
  • Bronze: Digitz Pakistan

Rest of South Asia Digital Agency of the Year:

  • Gold: Mindshare Bangladesh
  • Silver: Magnito Digital
  • Bronze: Mindshare Sri Lanka

South Asia Digital Agency of the Year:

  • Winner: Mindshare

South Asia Independent Agency of the Year:

  • Gold: Famous Innovations
  • Silver: ibs
  • Bronze: Outreach Nepal Pvt. Ltd.

South Asia PR Agency of the Year:

  • Gold: Adfactors PR Pvt Ltd
  • Silver: Weber Shandwick India
  • Bronze: Edelman India

South Asia Specialist Agency of the Year:

  • Gold: McCann Health India
  • Silver: Posterscope India
  • Bronze: Geometry Global - Encompass

PEOPLE CATEGORIES

South Asia Account Person of the Year:

  • Winner: Amin Lakhani | Mindshare India
  • Runner-up: VR Rajesh | Ogilvy India

South Asia Agency Head of the Year:

  • Winner: Ashish Bhasin | Dentsu Aegis Network South Asia
  • Runner-up: Prasanth Kumar | Mindshare India

South Asia Creative of the Year:

  • Winner: Josy Paul | BBDO INDIA
  • Runner-up: Harshad Rajadhyaksha | Ogilvy India
  • Runner-up: Kainaz Karmakar | Ogilvy India

South Asia Corporate Communications Team of the Year:

  • Winner: Lorraine Martin | Ogilvy India
  • Runner-up: MSLGROUP SRI LANKA | Leo Burnett Solutions Inc.

South Asia New Business Development Team of the Year:

  • Winner: Purple Pride New Biz Team | Mindshare India
  • Runner-up: McCann New Business Team | McCann Worldgroup India

South Asia Strategic/Brand Planner of the Year:

  • Winner: Jitender Dabas | McCann Worldgroup India
  • Runner-up: Upasana Roy | DigitasLBi India

South Asia Channel/Engagement Planner of the Year:

  • Winner: Ajay Mehta | Mindshare India
  • Runner-up: Vinish Mathews | Mindshare India

South Asia Talent Management Person/Team of the Year:

  • Winner: Rita Verma and LLC Team | DDB Mudra Group
  • Runner-up: Talent Team, Mindshare India | Mindshare India

South Asia Young Achiever of the Year:

  • Winner: Aakruti Upadhyay | Mindshare India
  • Runner-up: Rushina Vakharia | PHD India

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